Art Direction


ipsy : fresh start

January 2019 campaign for beauty subscription service ipsy that helped support the overall look and feel for each month on site and social. These campaigns consisted of showing seasonal trends by using the products in the assortment.

Ipsy : Enamoured

February 2019 campaign for beauty subscription service ipsy that helped support the overall look and feel for each month on site and social. These campaigns consisted of showing seasonal trends by using the products in the assortment.


ipsy : artistry

On-figure images dedicated to product pages to further show education in product usage as well as highlighting trends.

ipsy : product

Digital advertising for ipsy to help support the growth of their membership through paid social channels.


7 for all mankind

Refresh images for social channels to promote a fresher look for the brand.